To take your business off the ground, you’ll need to secure outside funding. Angel investors, banks, VCs, and government grants may be among your first options, but your sources need not be established institutions or people you personally know — they just have to support your goals and vision. This is how crowdfunding becomes possible. […]
Crowd Mentality: Is Startup Crowdfunding For You? Read More »
What does it really mean to ‘activate’ users after they’ve signed up for your SaaS application? Acquiring MQLs and SQLs takes a lot of hard work. But apart from categorizing these leads, you will also need to engage your PQLs so you don’t lose them faster than you’ve acquired them. This is in-app marketing’s real
Here’s a quick reality check: the largest cybersecurity threats are often found on the inside. More than 34% of businesses globally are affected by insider threats every year, with 2,500 companies in the United States alone encountering daily internal security breaches. Insider Threats Can’t be Blamed on Technology Even with these figures, insider attacks are
Preventing An Inside Death: Best Practices for Mitigating Insider Threats Read More »
