Will Aitken is a sales trainer, influencer, and content creator. While excelling as a top-performing Account Executive, he discovered his passion for creating engaging video content posted toTikTok and LinkedIn. With his exceptional storytelling skills & use of humor, he built a personal following of over 100k followers.
Vidyard brought Will on to take a leading role in launching Sales Feed, a brand new sales media company. Using daily sales humor and advice content, he grew the brand to over 150k followers in just one year, establishing Sales Feed as a leading voice in the industry.
Currently, Will leads Lavender’s social content team, continuing to build their online community and brand growth.