This topic is one of the key themes to be discussed in our upcoming annual Ascent Conference. Register for the event here » SaaS startup founders can often lose focus while struggling through funding-related problems, and while the fundraising circuit may feel tedious and draining, the reality remains: without capital, you won’t be able to […]
A VC State of Mind: What Drives their Investing Decisions? Read More »
Becoming an investor can open doors to limitless opportunities, and there are many options to choose from in this case. Today, wise investors seek new opportunities, and they may not necessarily be on the stock market. That is what makes investing in startups a viable option for such individuals. Note that every startup begins as
Funding is just one of the milestones that startups encounter when starting. The next biggest challenge when it comes to growing a startup is hiring. A startup without the right individuals, in the right roles, and at the right time, will fail in one way or another. That also implies that as your startup begins
Avoidable customer churn is said to cost U.S. businesses a staggering $136 billion annually. The revenue leakage can significantly drag down growth, tarnish your brand in the customers’ purview leading to customer attrition. Customer attrition comes in various forms, including canceled subscriptions, not renewing a subscription, closure of account, and switching to a competitor. The
Worried About Customer Churn? Here Are Some Tips Read More »
Today, nearly 85 percent of small businesses are already using SaaS, while 73 percent of organizations expect to shift to the cloud by 2021. More and more companies are taking advantage of modern technologies to streamline their processes, retain customers, obtain better insights, and grow revenue. However, considering the numerous SaaS tools available on the
Companies use a staggering array of metrics to define success: leads generated, customer conversion rate, cost per acquisition (CPA), net profit/loss… the list could go on and on. In the context of customer service, managers and analysts may look at CSAT scores, NPS, retention, and churn rate, just to name a few data sets. While
According to a Gartner report, revenues for the public cloud industry are projected to reach $278 billion by 2021. Much of this increase in revenue is owed to the growth of the Software as a Service (SaaS) industry, and SaaS startup companies make up an increasingly important part of the space. In recent years, the
It’s no longer a secret. Software-as-a-service (SaaS) is the business model of the future. Research shows that 80% of companies use at least one SaaS application. The SaaS business model has numerous benefits for businesses, ranging from helping with customer attraction and retention, and enhancing IT service delivery. The SaaS sector has grown substantially over
When it comes to computing advancements and propelling the growth of organizations, software-as-a-service (Saas) has proven to be an invaluable asset. As companies scramble to adopt new SaaS products, the industry has been growing leaps and bounds, with innovative SaaS companies leading the charge. Though the SaaS industry has been around for four decades, most
COVID-19 has proven to be an economic pandemic as much as it’s a health epidemic. Due to its highly transmissible nature, social distancing, lockdowns, and curfews have become the new normal. With people forced to stay at home to curb its spread, industries have been affected, and many businesses forced to close down or operate
